Jennifer Reyes is a native of the Bronx, NY. Her interest in skin care began early in life, when, as a young girl, the skin problems that frequently cause anxiety in adolescents grew severe enough to make her self conscious about her appearance. Raised with the ethics of hard work, dedication and using one’s talents to serve others, the seeds of her aspiration to help people enjoy the confidence that comes with looking their very best were planted. In high school, she was known as the ‘Product Queen,’ as she learned everything she could about the methodology of skin care. One particular goal of hers is to address the needs of skin of color. In her free time, Jennifer has a diverse range of hobbies such as songwriting, cooking and outdoor activities. She feels that cultivating her creativity and passion for life helps her to help others.